Air New Zealand
Website
A Better Way to Fly
The main objective of this website was to support the Australian creative campaign - discovering ‘A Better Way To Fly’. It introduced Air New Zealand's unique customer experience, destinations, products and the amazing Kiwi hospitality to an Australian audience.
My Role
Digital Design Director
True Advertising
My Responsibilities
_Discovery workshops
_Digital strategy
_Userflows
_Information architecture
_Wireframing and prototyping
_User Interface design
_Interactive design
I collaborated closely with Air New Zealand’s business & marketing team in Australia and the development team in New Zealand on all aspects of the website.
